Meaning of "sell it not" in Proverbs 23:23?
What does it mean to "sell it not" in Proverbs 23:23?

The Verse in Focus

“Buy the truth and do not sell it—wisdom, instruction and understanding.” (Proverbs 23:23)


The Marketplace Picture

• Solomon uses the everyday language of commerce

• “Buy” points to intentional, sometimes costly acquisition

• “Sell” warns against exchanging what is priceless for something of lesser value


What “Sell It Not” Means

• Never trade away truth—no matter the pressure, price, or convenience

• Hold it permanently; treat it as non-negotiable property

• Resist compromising Scripture for popularity, profit, or comfort

• Refuse to dilute or distort God’s Word to fit cultural trends (Galatians 1:10)


Why Truth Is Worth Keeping

• Truth sets free (John 8:32)

• God’s Word is flawless (Psalm 12:6)

• Letting go of truth leads to spiritual poverty (Proverbs 13:18)


Common Temptations to “Sell” Truth

• Financial gain—sacrificing convictions for a paycheck (1 Timothy 6:10)

• Social acceptance—altering doctrine to avoid offense (2 Timothy 4:3-4)

• Fear of persecution—denying or hiding belief (Matthew 10:33)


The High Cost of Selling Truth

• Loss of joy and assurance (Psalm 51:12)

• Erosion of witness (Matthew 5:13)

• Eternal consequences if truth is abandoned (Hebrews 10:26-27)


How to Refuse the Sale

• Treasure Scripture daily (Psalm 119:11)

• Obey what you know; practice protects possession (James 1:22-25)

• Surround yourself with faithful believers who value truth (Hebrews 10:24-25)

• Depend on the Spirit for boldness and discernment (John 16:13)


Related Biblical Echoes

• “Get wisdom, get understanding… Do not forsake her.” (Proverbs 4:5-6)

• “Come, buy wine and milk without money and without cost.” (Isaiah 55:1)

• “What will it profit a man if he gains the whole world, yet forfeits his soul?” (Matthew 16:26)

• “Hold on to what you have, so that no one will take your crown.” (Revelation 3:11)


Living It Out Today

• Count truth as your greatest asset—guard it like a family heirloom

• Choose conviction over compromise in conversations, media, and business decisions

• Measure every message, trend, or opportunity against clear Scripture

• Remember: when truth is not for sale, its Author stands with you (John 14:23)

How can we 'buy the truth' in our daily Christian walk?
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