Proverbs 23:31 on alcohol's allure?
How does Proverbs 23:31 warn against the allure of alcohol's appearance?

Text Under Consideration

“Do not look at wine when it is red, when it sparkles in the cup, when it goes down smoothly.” — Proverbs 23:31


Why the Warning Begins With a Look

- God commands, “Do not look,” because temptation often enters through the eyes (Genesis 3:6; 1 John 2:16).

- The verse targets the very first step—visual attraction—before a single sip is taken.

- By confronting the gaze, Scripture cuts off the pathway to deeper compromise.


The Power of Alcohol’s Appearance

- “Red” — vivid color that signals richness and pleasure.

- “Sparkles in the cup” — movement and shine that promise excitement.

- “Goes down smoothly” — suggests ease, comfort, and relaxation.

These phrases paint a picture of beauty and delight, intentionally exposing how outward appeal can mask inward danger.


A Familiar Pattern of Temptation

1. Attraction: Eyes fixed on the desirable object (Proverbs 23:31).

2. Rationalization: “It looks harmless, even beneficial.”

3. Consumption: The act that follows unchecked desire (v. 33: “Your eyes will see strange things”).

4. Consequence: Pain, confusion, and bondage (v. 32: “In the end it bites like a snake”).


Scriptures That Echo the Same Caution

- Proverbs 20:1 — “Wine is a mocker, strong drink a brawler, and whoever is led astray by them is not wise.”

- James 1:14-15 — “Each one is tempted when he is lured and enticed by his own desires. Then desire, when it has conceived, gives birth to sin.”

- Romans 13:13-14 — “Let us behave decently… not in carousing and drunkenness… put on the Lord Jesus Christ, and make no provision for the flesh.”


Practical Takeaways

- Guard the eyes; averted glances can prevent entangled lives.

- Beauty and sparkle do not guarantee safety—evaluate by God’s Word, not by appearance.

- Early resistance is easier than late recovery; obedience at the “look” stage spares the heartache that follows the “sip.”

What is the meaning of Proverbs 23:31?
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